Call tracking
Callibri
The pricing page says MultiTracking’s S+ package supports up to 200 daily visits and includes replacement numbers and emails. The pricing page also says package numbers must be from only one city, 8 800/8 804 numbers, or mobile numbers; each offline channel requires a separate package, and only package S is suitable for static call tracking. Callibri’s homepage and pricing pages list different MultiTracking prices, so compare the product and page.
For media buyers assessing call and lead tracking, the practical question is whether each project’s number types and channel requirements fit those terms.
Editorial review based on public sources, without hands-on testing; facts checked on 2026-10-31.
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- Logo
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- Name
- Callibri
- Category
- Call tracking
- Official site
- callibri.ru · No link provided
- Facts checked
MultiTracking packages set visit allowances
Callibri’s pages and help materials describe the following, checked 2026-10-31.
- Service scope: Callibri presents itself as a lead-management platform for marketers (homepage, checked 2026-10-31).
- Tracking: Callibri lists call tracking, email tracking, speech analytics, and 8 800/8 804 numbers among its services (solutions page, checked 2026-10-31).
- Package allowances: The pricing page says S+ supports up to 200 daily visits; M supports up to 500; L supports up to 1,500.
- Integrations: Callibri lists WhatsApp, MAX, and Telegram integrations with Bitrix24 and amoCRM (solutions page, checked 2026-10-31).
- Documentation: Callibri’s help center provides step-by-step instructions and solutions to common problems with its services (help center, checked 2026-10-31).
Package prices differ across Callibri pages
Callibri’s homepage lists product prices, while its package page and crisis page show other terms; all pages were checked 2026-10-31.
- Homepage — MultiTreking: 1,950 RUB (checked 2026-10-31).
- Package page — S+: 3,150 RUB, M: 6,750 RUB, and L: 16,200 RUB for 30 days (checked 2026-10-31).
- Crisis page — MultiTracking starting tariff: 1,500 RUB for 30 days (checked 2026-10-31).
- Crisis page — CRM-chat starting tariff: from 960 RUB for 30 days (checked 2026-10-31).
The package page lists licenses for 30, 90, 180, or 360 days. The pricing page lists a replacement email beyond the package at 100 RUB per email for 30 days. The pricing page lists outgoing SMS in a 200-message package for 500 RUB. The pricing page lists speech analytics at 3,000 RUB for a package of 3,000 minutes.
Regional and mobile number packages incur a charge of 2.1 ₽ per redirect minute beyond the included allowance, according to the package page. Payment is available by bank transfer from a legal entity or by bank card from an individual, according to that page. Callibri says its crisis page offers additional service months with CRM-chat and MultiTracking licenses.
Callibri combines tracking and lead tools
Callibri describes its services as tools for automating lead management across the sales funnel. It says its services are intended for businesses of different sizes and industries. The company describes its offerings as cloud services for marketers, entrepreneurs, and businesses.
Callibri says its services can be used separately or together. The help center documents MultiChat, callback, pop-ups, analytics, and SmartSMS. Callibri’s solutions page lists online chat, an analytics dashboard, callback, SmartSMS, and pop-ups among its offerings.
Tracking covers calls, forms, and email
MultiTracking’s listed capabilities include call and form tracking, alongside call and email tracking. Callibri says the package page includes call recording and storage, plus CRM and web analytics integrations.
Callibri describes end-to-end analytics as combining website inquiry data with CRM and advertising-platform data. The help center lists integrations with analytics platforms, messengers, social networks, and CRM systems. Its documentation includes API and webhook guides.
Package and campaign questions for support
Ask support which package fits the project’s number types and expected traffic, and whether the proposed setup meets the project’s channel needs. Callibri provides chat as a way to ask about a suitable solution.
For campaign details, Callibri says users can contact a manager through chat or by phone. Ask how campaign eligibility is assessed and which account details are needed before registration. Callibri says applicants will be contacted by phone to register an account and connect the service.
Package rules narrow tracking choices
- The pricing page says a package can contain numbers from only one city, 8 800/8 804 numbers, or mobile numbers.
- The pricing page says one package can be connected to only one project and cannot be split.
- The pricing page says any number of packages can be connected to one project.
- The pricing page says only package S is suitable for static call tracking.
- The pricing page says each offline channel requires a separate package.
- The pricing page lists an extra charge of 2.1 ₽ per minute for redirect minutes beyond the included allowance for regional and mobile number packages.
- The help center addresses limits for MultiTracking, CRM-Chat, MultiChat, and end-to-end analytics.
Included tracking spans several channels
Callibri’s package page lists CRM and web analytics integrations with call recording and storage.
- Callibri says users can answer social-network and messenger messages from one account. This centralizes those conversations within its service.
- CRM-chat has a mobile application for managers working remotely, according to Callibri’s crisis page.
- The provider describes CRM-chat as bringing together messengers, social networks, and classifieds.
- Callibri says its end-to-end analytics combines website inquiries with CRM and advertising-platform data.
Russian SMS eligibility shapes campaign fit
Sending an SMS campaign requires a legal entity registered in Russia.
Callibri says campaigns go only to subscribers who agreed to receive advertising. The provider also says campaigns for illegal goods or services are prohibited by its moderation requirements. Its service works only for subscribers in Russia.
Callibri says a sender may use its own name after operator approval. Targeting options listed by the provider include site visitors, geolocation, interests, demographics, behavior, and website retargeting.
Compare trackers by attribution and terms
In general, compare call-tracking providers by supported number types and countries, then check how each attributes a call to its source. Ask how recording and call routing work, which integrations and API access are documented, and what support covers. Compare plan structure, per-number pricing, and stated data-retention terms before choosing a provider.
What we could not confirm
- Tracking operation: source-attribution rules and implementation requirements.
- Data handling: retention periods and recording access or deletion terms.
- Coverage: supported countries and number availability by location.
- Commercial terms: billing frequency, taxes, cancellation, refunds, and package changes.
- Plan scope: full S+, M, and L allowances beyond listed fields.
- Integrations: complete setup requirements and API or webhook limits.
- Support: service hours and response-time coverage across channels.
Questions on Callibri’s written terms
Which package fits static call tracking?
Only package S is suitable for static call tracking, according to Callibri’s package page.
How does number grouping apply to a project?
The pricing page says package numbers must be from only one city, 8 800/8 804 numbers, or mobile numbers.
How do package counts work for one project?
Callibri says one package connects to only one project and cannot be split, while its page also says any number of packages can connect to one project. Ask support to confirm how those two conditions apply to the planned project allocation.
Which package allowance fits the expected traffic?
The package page lists S+ for up to 200 daily visits, M for up to 500, and L for up to 1,500. Compare the expected daily visits with those stated allowances, then check the number and email allowances for the chosen package.
Which payment routes does Callibri list?
Callibri’s package page lists bank transfer from a legal entity and bank card payment from an individual. Confirm which route applies to the purchasing entity before selecting a license term. The same page lists license terms of 30, 90, 180, or 360 days.
What conditions apply to SmartSMS eligibility?
Callibri says SmartSMS campaigns require a legal entity registered in Russia and may be sent only to subscribers who agreed to receive advertising. The provider also limits the service to subscribers in Russia. Check those conditions against the campaign’s intended audience.
Proceed after package terms are clear
Fits if… the project’s number types and traffic align with a written package choice, and support clarifies how package allocation works.
Probably not if… static tracking requires a package other than S, or offline channels cannot be assigned separate packages.
Main risk… choosing on the headline price alone when the package page and other Callibri pages list different MultiTracking prices.
Sources
Every fact on this page traces back to a public page listed here, with the day it was read.
- callibri.ru/multitracking/pricechecked
- callibri.ruchecked
- callibri.ru/solutions/crisis2022checked
- callibri.ru/solutionschecked
- callibri.ru/helpchecked
- callibri.ru/aboutuschecked
- callibri.ru/smart-smschecked
Notes on the making of this review
Editorial team of Payout Desk. This page rests on the public sources listed above, which Payout Desk checked on 2026-10-31. There was no hands-on testing. The page is updated when the sources change.
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